News — 360 degree action cameras

Vivitar 360-Degree Action Camera Lands in Best Buy Following Recent Sales Success

Vivitar, a legacy family brand of fun and affordable tech products, is bringing its highly popular DVR988 HD 360-Degree action camera to Best Buy retail locations across the country. Starting at just $199, this 360 camera features the latest in video quality and usability, and is designed to truly capture all of the action you need at every angle. The camera will be available and on display in the camera department at Best Buy stores nationwide at the end of May.

With the projected growth of the 360 degree camera market at 35% over the next 4 years, Vivitar created this camera with a mission of delivering the latest cutting-edge technology at a more affordable price point than its competitors. This is a model that continues to work well for Vivitar with their top three action cameras (DVR783, DVR786, and DVR794) listed by NPD as three of the top 20 best selling models for Holiday 2016.

The DVR988 360 camera allows consumers to add a unique perspective to their action photos and videos, with its built-in video stitching software that seamlessly integrates two views into one spherical 360 image. In addition, consumers can chose several different modes of playback including VR mode, circle mode, flat panorama mode and inversion mode. The camera shoots 4K video, takes 16 megapixel still images, and features a 1.0” information screen and built-in WiFi to easily connect to a smartphone or tablet, allowing instant peer-to-peer sharing of photos and video. By simply connecting to your device, you can share images and videos from your camera directly with friends, family, or social media. The Vivitar 360 view app is compatible with iOS and Android, and includes virtual reality system support with a built-in gyroscope sensor. Users can also easily upload 360 degree videos to YouTube to show off their latest footage.

“Best Buy is the premier consumer electronics retailer, and we’re thrilled at the opportunity to offer our Vivitar products at one of the most influential stores in the country,” says Edward Cohen, Vice President, Vivitar Technology Division. “Consumers are looking for the latest cutting-edge technology but at a price point that is more affordable. This 360 camera provides everything that consumers want and that the Vivitar brand is all about - fun, affordability, and ease of use.”

The DVR988 360Cam comes standard with universal mounts, a waterproof case, tripod, RF remote control, and starts at $199. For more information, visit http://www.vivitar.com.

About Vivitar

Vivitar designs and manufactures affordable consumer electronics ranging from on-trend digital lifestyle products for millennial consumers to cameras and accessories for amateur and professional photographers. With a rich heritage dating back to 1938, the company's portfolio today spans mobile and audio accessories, cameras, and a constantly evolving array of specialty products in emerging electronics categories. It also is the largest supplier of digital still cameras, camcorders and accessories around the world, harkening back to its origins as an importer of photographic equipment and its subsequent development of industry-leading mass-market cameras, lenses and flashes. A division of Sakar International since 2008, Vivitar is headquartered in Edison, NJ, with offices in the United Kingdom, Latin America, Canada, Australia and Hong Kong, and global retail distribution through more than 100,000 mass market and specialty locations. For more information, visit http://www.vivitar.com or follow the company on social media at Facebook, Twitter, YouTube and Instagram.

Vivitar Introduces “the Year of 360” With New 360-Degree Imaging, Virtual Reality, and Smart Home Products at 2017 CES®

(CES Booth #16038) -- Vivitar, a legacy family brand of fun and affordable tech products, unveils at 2017 CES® this week “the year of 360” - with new, 360-degree cameras across a range of different product lines including action cams, virtual reality, and drones. Vivitar’s 360-degree cameras feature the latest in video quality and usability, and are designed to truly capture the action at every angle - whether you’re outside braving the elements or inside exploring far off places within a virtual reality. These latest offerings and more will be previewed at the Las Vegas Convention Center, January 5-8, 2017, at the Central Hall, Booth #16038.

Vivitar’s new 360-degree offerings include:

Action Cameras 
The DVR1008 and DVR1108 360 action cameras boast dual 180-degree lenses along with built-in video stitching software that can be configured to automatically merge the two views into a seamless, 360-degree panoramic image of your latest adventure. The cameras will record full HD 1080 x 1080 pixel video at 30 frames per second, capture still images at 14.1 MP resolution, and come with a Micro SD slot for additional storage.

DVR 1008HD: 360 HD Wifi VR Action Camcorder (MSRP $199.99; Available Q2) 

• Never worry about rain, sleet, or snow again with this new, completely waterproof 360 action camera
• No case required - so you can capture the perfect shot every time!
• 14.1 megapixel camera comes with 360-degree viewing right out of the box as well as a helmet mount and remote control for easier use
• Submersible to IPX8 standard

DVR 1108HD: Waterproof 360 Camcorder (MSRP $149.99; Available Q2) 

• All-in-one unit doubles as an action camera on-the-go or a security camera while charging at home - one camera meets every need!
• 14.1 megapixel camera records in full HD 1080p
• Built-in wifi allows for instant peer-to-peer sharing
• Comes with a waterproof case and helmet mounts to fit every sporting need

Virtual Reality 
Also included in the 360 product line is Vivitar’s newest virtual reality headset. The 3D VR Glasses with Bluetooth Audio are the easiest way to view virtual reality content. And with built-in Bluetooth audio, you’ll be completely immersed in the virtual world.

VR 270/290 3D VR Glasses w/ BT Audio (MSRP $39.99; Available Q2) 

• Get ready for the future of entertainment with Vivitar’s new 3D VR Glasses, complete with built-in Bluetooth headphones
• Ultra-light headset includes adjustable lens for a comfortable fit every time
• Compatible with all smartphones

Drones 
Vivitar’s latest drones, the DRC466 Folding Drone and the DRC444 Aerial Camera Drone, are taking the 360-degree technology into the air. With all-new hover and “follow me” technology, these drones can track your movements and create stunning videos for you to share with friends and family!

DRC 444 Wifi Camera Drone (MSRP $129.99; Available Q2) 

• Take to the sky and record your escapades with Vivitar’s new Aerial Camera Drone, perfect for the adventurous person in your life
• Onboard wifi allows for easy connectivity and control
• Comes with an HD camera to record your flights in 360 degrees
• Hover mode with multi-directionality means there’s no place this drone won’t go!

DRC 466 Folding Camera Drone (MSRP $199.99; Available Q2) 

• New “Follow Me” technology enables the Folding Camera Drone to hover at a set distance behind you while recording
• Unique folding design allows for convenient storage
• 2.4G four-axis Spider Drone can ascend and move forward, backward, left, and right all through the easy-to-use controller

For more information, check out Vivitar at the Las Vegas Convention Center, Central Hall, Booth #16038, or visit http://www.vivitar.com.

About Vivitar 
Vivitar designs and manufactures affordable consumer electronics ranging from on-trend digital lifestyle products for millennial consumers to cameras and accessories for amateur and professional photographers. With a rich heritage dating back to 1938, the company's portfolio today spans mobile and audio accessories, cameras, and a constantly evolving array of specialty products in emerging electronics categories. It also is the largest supplier of digital still cameras, camcorders and accessories around the world, harkening back to its origins as an importer of photographic equipment and its subsequent development of industry-leading mass-market cameras, lenses and flashes. A division of Sakar International since 2008, Vivitar is headquartered in Edison, NJ, with offices in the United Kingdom, Latin America, Canada, Australia and Hong Kong, and global retail distribution through more than 100,000 mass market and specialty locations. For more information, visit http://www.vivitar.com or follow the company on social media at Facebook, Twitter, YouTube and Instagram. 
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360-Degree Action Cam Will Lead Expanded Vivitar POV Line

LAS VEGAS (January 6, 2016 – CES Booth #13228) – Vivitar is upping its action cam game with the planned Q2 release of four new point-of-view video cameras, including a 360-degree action cam that will cost less than half of most products in the category at $169.99 (MSRP). The expanded lineup of value-priced Vivitar action cams will also include a 180-degree model for wide-angle image capture and a separate model offering next-generation 4K video resolution. All four will be Wi-Fi-enabled, come with a waterproof case, and be available initially at Walmart, Target and Amazon.

The 360-degree Vivitar DVR988HD 360 Cam will feature two 180-degree lenses on the front and back of the square-shaped housing along with built-in video stitching software that can be configured to automatically merge the two views into a seamless panoramic image of your latest adventure. The camera will record full HD 1080 x 1080 pixel video at 30 frames per second, capture still images at 12.1 MP resolution, shoot roughly four hours of video on a single battery charge, and incorporate 200MB of internal storage as well as a Micro SD slot for an additional 256GB.

The 360 Cam will also incorporate a 2” preview screen and built-in Wi-Fi for easy photo/video transfer to smartphones or tablets for sharing with friends, family or social media. Accessories included in the package will include a waterproof case for shooting up to 30 feet underwater, plus a wall charger, sync/charge cable, helmet mount, ATV/bicycle mount, and wireless on/off remote control. The remote can be strapped to the wrist for easy camera activation the second you see something you want to get on camera – from the first lurch of a roller coaster ride on your family vacation to the perfect wave rolling toward your surfboard.

Other new Vivitar action cams will include:

• The Vivitar DVR968HD 180 Cam, featuring a 180-degree field of view that captures extra-wide-angle images reaching to the outer edges of the user’s peripheral vision. It will feature the same form factor, full HD 1080P video and 12.1 MP photo capture, 2” preview screen, built-in Wi-Fi, storage and accessories as the 360 Cam. (MSRP $149.99)

• The Vivitar DVR914HD 4K Action Cam, distinguished by a 4K video recording resolution at 30 frames per second that is emerging as the new standard in image quality. It will feature a slim rectangular form factor, the same full HD 1080P video and 12.1 MP photo capture, 2” preview screen, built-in Wi-Fi, storage and accessories as the 360 Cam plus a free-standing mount. (MSRP $149.99)

• The Vivitar DVR794HD Wi-Fi Action Cam, the entry-level Wi-Fi model in the series. It will feature the same form factor, full HD 1080P video and 12.1 MP photo capture, 2” preview screen, built-in Wi-Fi, storage and accessories as the 360 Cam. (MSRP $99.99)

The four new action cams will join two non-Wi-Fi models that hit store shelves last fall. The Vivitar DVR783HD Action Cam (MSRP $39.99) provides HD video recording, 5.1 MP still image capture, and a 1.8” preview screen. The Vivitar DVR786HD Full HD Action Cam (MSRP $69.99) takes 1080P video and 12.1 MP photos with a 2” preview screen. Both include a waterproof case, wireless remote control, helmet mount, ATV/bicycle mount and Micro SD card support for expandable memory.

Vivitar will be exhibiting at Booth #13228 at the Las Vegas Convention Center Central Hall at the 2016 International CES conference running January 6-9 in Las Vegas.

About Vivitar

Vivitar designs and manufactures affordable consumer electronics ranging from on-trend digital lifestyle products for millennial consumers to cameras and accessories for amateur and professional photographers. With a rich heritage dating back to 1938, the company’s portfolio today spans mobile and audio accessories, cameras, and a constantly evolving array of specialty products in emerging electronics categories. It also is the largest supplier of digital still cameras, camcorders and accessories around the world, harkening back to its origins as an importer of photographic equipment and its subsequent development of industry-leading mass-market cameras, lenses and flashes. A division of Sakar International since 2008, Vivitar is headquartered in Edison, NJ, with offices in the United Kingdom, Latin America, Canada, Australia and Hong Kong, and global retail distribution through more than 100,000 mass market and specialty locations. For more information, visit www.vivitar.com or follow the company on social media at Facebook, Twitter, YouTube, and Instagram.